Javari.jp
(Feb 2010 - Nov 2011)
Javari is one of Amazon's initiatives that merchandise mainly high-end shoes and bags. I took the role of creative direction including any UX/UI for Javari.jp (Japan). I worked very closely with other locales in US, UK, Germany, and France, updating and exchanging information to grow our brand on a global level.
Site Page Examples
Javari.jp home page
Javari.jp kids
Javari.jp bags
Creative Direction
Monthly Flip was a project to create the main graphics for the homepage and the category top pages. These graphics were refreshed twice a month. I worked very closely with the business team and directed the photographer and stylist. Because our team was in Seattle, I was art-directing them remotely.
Site Monthly Flip Photo Examples
UI/UX Projects
As Design Lead, I was able to join many big UI/UX projects on both local and global levels, such as category expansion, site refresh, and seasonal events.
Javari.jp Campaign Landing Page Design Examples
Sports & Outdoor Store Launch
Javari.jp sports & outdoor home page
Javari.jp sports landing page
Javari.jp outdoor landing page